LinkedIn recommendations seem to be a dime a dozen. Some profiles show hundreds of recommendations. Do they really matter? The answer is YES. Here’s why: LinkedIn is a fairly static social network that relies on the creator of the profile … Continue reading
Last week I was on the periphery of a social media storm. One of my colleagues, Anthony Rotolo, wrote a blog post surrounding an incident on Twitter that involved (mildly) negative tweets, employees from two different companies in hot water, … Continue reading
We all know by now that Twitter is more than just a fun place to talk to people and learn what’s new, it’s also a huge personal brand generator. Whether it’s Alyssa Milano, a perennial B-list actress with in excess … Continue reading