Greg Clayman, Publisher of The Daily
Today we are excited to announce Greg’s topic for Brand Camp – NYC. The Daily is a category first: a tablet-native national news brand built from the ground up to publish original content exclusively for the iPad.
Built From Scratch: Creating Something New
Created by a small team of “intrapreneurs” within the halls of News Corporation, The Daily launched in February 2011 with the mission to provide the best news experience by combining world-class storytelling with the unique interactive capabilities of the iPad. Greg Clayman is the Publisher of The Daily, charged with managing the game-changing shifts in technology, process, subscription models and approach to content enabled by the latest developments in Tablet Media. Only a few months out from the launch of The Daily, Greg will discuss what went into building this cutting-edge product and what it takes to run it every day.
Bio
Greg Clayman is the Publisher of News Corporation’s The Daily: the first national news publication built from the ground up to create original content exclusively for tablet devices. Prior to The Daily, Greg was executive vice president of Digital Distribution & Business Development for MTV Networks and ran MTVN Mobile Media. There he managed digital business across MTVN’s channels to develop and manage new opportunities for digital content and strategic partnerships. Before joining MTVN, Greg co-founded Upoc, one of the first mobile media companies in the United States, and ran its marketing, sales and business development groups.
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Is personal branding important? The answer is yes, but it is more important whom you learn from than the fact you need to learn personal branding. It is becoming more and more difficult for people to standout. With the increasing popularity of social media the Internet is becoming more polluted with noise making it difficult to establish a strong signal. Everyday I read blog post loaded with tips from many individuals with no CASE STUDIES but the so-called magic dusk to transform your life.
Brand Camp – NYC is a one-day event that was created to help you (students, entrepreneurs, and professionals) to cut through the clutter and learn about personal branding from subject matter experts. Not just any subject matter experts but those who are living their passion and making real MONEY in the real World.
Our speakers have generated millions of dollars in companies they have grown and sold, worked with some of the largest Musicians in Rock history, and are working on cool tech startups or businesses that are transforming industries.
Our speakers have deep domain knowledge in the following area:
- Media (traditional and new media)
- Public Relations (traditional and new media)
- Tech Startups (Bootstrapped and VC funded companies)
- Personal Branding Champions: They have worked with Fortune 50 companies, athletes, and universities nationwide.
- Government: Those who have championed change and multi-platform communication strategies in municipal government.
Subject Matter Champions Speaking at Brand Camp – NYC
- Hajj Flemings (@Hajjflemings) – Founder of Brand Camp/gokit
- Peter Shankman (@PeterShankman) – Founder of HARO/The Geek Factory
- Tamsen Fadal (@tamsenfadal) - TV Anchor - WPIX (New York)
- Greg Clayman (@Clayman) – Publisher of The Daily (iPad Newspaper)
- Amanda Steinberg (@AmandaSteinberg) – Founder/CEO of DailyWorth
- Dayna Steele (@DaynaSteele) - Fast Company Blogger/Author of Rock to the Top
- Baratunde Thurston (@Baratunde) - Director of Digital at The Onion
- Desiree Peterkin Bell (@dpbell) - Director of Communication for the City of Philadelphia
You don’t want to miss Brand Camp – NYC on Tuesday, May 24th at The Riverside Theatre
Photo Credit: I found the photo on http://kelleemontgomery.com/ (Designed by Roland Reiner Tiangco)
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