In 1997 Apple Computers created the “Think Different” ad campaign. I was inspired to look at the video clip after reading a tweet by William Arruda the other day. When I saw this video it made me think about personal branding and I wanted to share a thought.
As a personal brand we have to not only act differently but we have to think differently. As you continue to develop your online personal brand think about how you can use Twitter and Youtube (and other social networks) so that people can experience you and experience what makes you different. Remember the tools amplify YOU.
It’s time to “Think Different”?
