Brand Camp IV: Personal Branding Conference Comes to Detroit on 11/08

Brand Camp, a personal branding 2.0 conference, will return to Michigan for the fourth consecutive year on Tuesday, November 8th thanks to title sponsors GMC and Google. The conference will be held at the Community Arts Auditorium at Wayne State University from 8 a.m. to 5 p.m.


  • $75 – Early Bird 1 registration now through 10/13
  • $100 – Early Bird 2 registration 10/14-10/20
  • $150 – General registration 10/21-11/08
  • $50 – Any time student rate (student ID required)

Brand Camp University is a gathering of thought leaders, technologists, geeks and creatives that will foster a discussion on branding, entrepreneurial thinking, social media and the use of technology. The purpose of Brand Camp is to change how people work, launch businesses, grow ideas and use technology as personal brands, entrepreneurs and intrapreneurs.

While this is the fourth year Brand Camp will take place in Michigan, it’s the first year the Michigan conference will take place in Detroit.

“We’ve expanded Brand Camp to include conferences in New York and Boston this year, but Michigan will always be Brand Camp’s home,” said Hajj Flemings, CEO and founder of Brand Camp University. “With so much local and national focus on Detroit proper, we thought it was important to bring this conference to the city this year. The goal of Brand Camp is to help people and businesses manage and grow their identity on the social Web amid a rapidly changing global marketplace, and we’ve seen in previous years that there is a great need for this type of conference and education in Michigan.”

People (personal brands) empower startups, small businesses and corporations. Brand Camp University focuses on creating a transformational learning experience around four core areas called BETAS (Branding, Entrepreneurship, Technology, Aspiration, Startups) to help people think of themselves as brands and for brands to become more human.

The conference is designed for professionals, marketers, startup founders, entrepreneurs, small business owners and college students.

The 2011 Brand Camp speakers include:

More speakers will be announced in the coming soon.

A new initiative this year is expanding Brand Camp beyond the one-day conference. Detroit Brand Week will take place the week of the main conference from November 7 – November 13 and will incorporate a multi-location experience of disruptive thinkers in the branding, tech, startup and entrepreneurship spaces. Detroit Brand Week will highlight a schedule of events taking place in Detroit.

About Title Sponsor – GMC

GMC has manufactured trucks since 1902, and is one of the industry’s
healthiest brands. Innovation and engineering excellence is built into all
GMC vehicles and the brand is evolving to offer more fuel-efficient trucks
and crossovers, including the Terrain smaller SUV and Acadia crossover.
GMC is the only manufacturer to offer three full-size hybrid trucks with
the Yukon, Yukon Denali SUVs and the Sierra pickup. The new Sierra Heavy
Duty pickups are the most capable and powerful trucks in the market.
Details on all GMC models are available at, on Twitter at @thisisgmc or at

Follow Brand Camp Online:
Twitter: @brandcampu


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