Co-Founder of Burst
Tracy, a recovering attorney, has been starting, growing, and selling sports-related companies for over 12 years. Her less than traditional evolution through business and legal affairs in professional sports to youth sports marketing, digital, venture capital and now mobile has been anything but dull. She has been involved in the start, growth and sale of multiple companies. Her ability to jump into new roles and learn entirely different industries and aspects of business in each and add value is a proven positive. In multi-faceted leadership roles, Tracy integrated the companyā€™s vision, mission and values throughout the organization structure. Companies Tracy has worked with and for include the National Hockey League, Major League Baseball Advance Media, Vision Sports Marketing, The Active Network, Accrue Sports and Entertainment Ventures, Route 2 Digital and now Burst.
