The Workplace of the Future: Where does your Personal Brand Fit?
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My slides from Brand Camp ’10 in Detroit on Friday, October 8, 2010. The Workplace of the Future: Where does your Personal Brand Fit?
Take-A-Way Points
- Be Curious – Identity the space you were wired to dominate.
- Know your Numbers – Understand that social media is a scorecard and that the numbers (followers, re-tweets, and friends) are a reflection of your commitment strategy
- Operate in your Genius – Identity what is inside of you that makes you special and commit yourself to doing it.
- Develop your online Hub – Develop an online hub with mixed online strategy of using digital real estate that you own and rent.
- Your Personal Brand Should be Portable – Every person will change careers so that social capital you create that you own should created to travel.
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