Brand Camp University - Personal Branding 2.0 » The Brand YU Life http://www.brandcampu.com Personal Branding 2.0: Integrating Personal Branding + Social Media + Passion Thu, 29 Jul 2010 13:18:58 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 Downloading your Own Personal Branding Map (Part I) http://www.brandcampu.com/2010/02/downloading-your-own-personal-branding-map-part-i/ http://www.brandcampu.com/2010/02/downloading-your-own-personal-branding-map-part-i/#comments Tue, 02 Feb 2010 19:09:09 +0000 Hajj E. Flemings http://www.brandcampu.com/?p=1073 We live in a me two world of imitators and copiers. The explosion of the internet and social media has made it easier than ever to be a duplicate versus living life as an original. Most people settle for being a cheap devalued imitation, a figure head of their own personal brand or a mindless avatar because they think following someone else’s map is easier than downloading their own.

What is a Map?

Wikipedia defines map as a visual representation of an area—a symbolic depiction highlighting relationships between elements of that space such as objects, regions, and themes.

As a personal brand each person is wired a certain way and understanding how you are wired positions you for greater impact in the space you desire to dominate. We are not designed to live life by default, allowing life to automatically make decisions for us in the absence of a choice being made by you and I as individuals.

Personal Branding Map – It is your plan or a visual representation of you that you develop that will get you to your end goal of implementing your personal brand (operating in your Genius)

Developing your Own Map (This post will only cover three points.)
• Identify Virtual Mentors – Identifying success examples online. (ref. list below)
• Online Research – Twitter Search, Google Readers (Feeds), etc.
• Read Books – Recommended readings Linchpin, Outliners, and The Brand YU Life to name a few.
The deliverable or outcome is to identify your personal brand DNA.

Other Personal Branding Maps
• Seth Godin – Entrepreneur (Marketing)
• Gary Vaynerchuk – Entrepreneur (Businessman, Speaker, and Author)
• Lynn D. Johnson – Corporate – SVP, Social Media at the Advertising Research Foundation
• Tristan Walker – Corporate – Business Developer at Foursquare
• Rohit Bhargava – Corporate (Author and Speaker) – SVP, Strategy & Marketing at Ogilvy 360
• Scott Monty – Corporate – Global Digital and Communications Manager at Ford

Note: Examples listed above are to be used for benchmarking exact duplication of someone else’s map doesn’t guarantee you their results or success.

Closing Thoughts
Most people live life by default and live a life according to the directions of someone else’s map. This leads to frustration and puts them on a road that doesn’t lead them too operating in their Genius. Downloading your specific personal branding map is critical to fully unlocking your genius. This blog post is the first in a series on “Downloading your Own Personal Branding Map.”

]]> http://www.brandcampu.com/2010/02/downloading-your-own-personal-branding-map-part-i/feed/ 7 Hunger 2.0: How Hungry are you to Live your Dreams? http://www.brandcampu.com/2009/12/hunger-2-0-how-hungry-are-you-to-live-your-dreams/ http://www.brandcampu.com/2009/12/hunger-2-0-how-hungry-are-you-to-live-your-dreams/#comments Wed, 23 Dec 2009 12:19:10 +0000 Hajj E. Flemings http://www.brandcampu.com/?p=998

Today is December 23rd and it is my birthday and I wanted to share a message with my community about living their dreams.  As 2009 comes to a close I want you to think about your life goals and living your dreams.  So I leave you with this question. 

How Hungry are you? 

How hungry are you to live your dreams?  There are 1 billion people on the planet that are hungry for food, but how many people on the planet are have a hunger to achieve their dreams?

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