Marketing

Announcement: @clayman Brand Camp Topic. Built From Scratch: Creating Something

Greg Clayman, Publisher of The Daily Today we are excited to announce Greg’s topic for Brand Camp – NYC. The Daily is a category first: a tablet-native national news brand built from the ground up to publish original content exclusively … Continue reading

Dell Commercial At SXSW Starring @Baratunde + Detroiter @HajjFlemings

On the eve of SXSW Interactive 2011 in Austin, Texas a new Dell commercial was shot and released. The commercial included @baratunde @waynesutton @drgoddess @robertmurray @amoyal and @hajjflemings . Are you tried of using a laptop or mobile devices that … Continue reading

Negative Campaign Ads and Their Impact on Personal Branding

What can we learn from negative campaign ads? We can clearly see the mentality of our society. A society that lacks accountability, that blames others for things gone wrong versus one of introspection that is hardwired with a moral compass. … Continue reading

How to Be Co-signed by Your Cohorts

LeBron, LeBron, LeBron. LeBron James, NBA superstar, chose to go to the Miami Heat after a summer of deliberation.  After Thursday’s announcement you either love him or hate him.  The story will be buried and exhumed many times over, so … Continue reading

When Free Sucks: Google are you Listening? #WhenFreeSucks

I have been singing the praises of Google for years.  I have talked about the brilliance of their FREE model.  When Chris Anderson’s book, ‘FREE’ came out I purchased the book the first week.  Whenever I needed to search for … Continue reading

Tony Hsieh – @Zappos CEO, “Delivering Happiness Book Release”

The poster child of corporate culture and the usage of technology to connect with customers is Zappos.  Zappos is ran by one of the smartest, most relevant CEOs on the planet Tony Hsieh.  What does Tony do?  Does he build … Continue reading

The Year in Review: Nine Personal Branding Predictions for 2009!

The year in review.  Let me know how well I did with my 2009 Personal Branding Predictions. This is the link to the original post: http://bit.ly/5qaNK4 It is 2009 and the Internet is buzzing with experts providing their predictions and … Continue reading

Personal Branding: It’s Not What YOU Say.

There’s a lot of personal branding advice out there, much of it really good.  There are guides to SEO for your personal brand, The Brand YU Life, how to answer “What do you do?” to support your personal branding efforts, … Continue reading

Introducing The Fresh Peel Marketing – Chris Wilson: Brand Camp U. Adjunct Lecturer

Brand Camp University (BCU)  has actively recruited top-notch thinkers and practitioners to enrich its content on personal branding, social media, and life.  BCU is proud to add Chris Wilson as an adjunct Lecturer who is a fanatic of all things … Continue reading